Competition is everywhere so is among the builders as well. The builders also need to advertise their apartments whether small townships, studio/condo apartments, or even luxury apartment. But according their way to advertise varies. In this market of advertising the newly emerged trend of luxury apartments are achieving its height. Recently, this advertising industry is going according to its standards keeping in mind the type and class of people who can afford it and build a class of neighborhood. The luxury apartments have started seeking out the doorways of restaurants. Here are few trends they are highly choosing –
The builders and the mangers of the luxury apartment and restaurants either go for sponsoring events or new projects to project their status on it and making the visitors their new assured customers. The owners sponsor new parties or events in the restaurants which thereby gives a platform to advertise and promote in good causes (you can read more here) for their upcoming or ready to possess luxury apartment.
The PR agencies and advertising portals are highly suggesting the owners of luxury apartments to collaborate and build a strong partnership with the owners of 5 and 7 star restaurants. This collaboration provides benefits to all both the advertisers as well as the customers. The owners may offer discounts or free dining on buying or membership which provides new clients to restaurants as well. Such tempting tricks are helpful in getting more customers from expectation.
- Advertising through bill boards
The restaurants and the owners are highly collaborating and for shifting toward great and distant advertising strategy. They focus on large and extraordinary attractive bill boards placing over the most visited areas. Such marketing policy helps in grapevine advertisement as well as direct consumer advertisement. These large and attractive bill boards are eye-catchy and ensures going through the details by the passing by visitor.
- Brochures or Pamphlets
Even though the time of giving brochure or pamphlets to every visitors has become old but even its true old is gold. An individual usually pays more attention to what he reads any pay attention individually. Handling the brochures or pamphlets to the drivers or the visitors will surely glance at it which ensures they have gone through the headings. This random glance according to the psychology get stores in the sub-conscious mind which can get conscious any time and the person feels very familiar or heard name. This deep psychologically affecting advertising policy also helps in getting more clients these days.
- Table to table advertising
The farsightedness and creativity of the owners and advertising agencies have gone beyond imagination. Several hotels are now even placing small models on each dining table or in the corridors of restaurants to attract the clients. This new strategy is getting very positive response these days. Not only has this they place their advertisements along with the menu carded as well which is emerging as another new idea.